Even if you only put a chocolate bar in your shop window, you have started a dialogue which says, from the chocolate bar’s point of view, ‘Here I am, do you want to buy me?’
And until somebody responds saying, ‘Yes please, I’d like to buy you,’ you don’t have a sale, you don’t have a business.
So the very first skill you must have if you are going to succeed in business is to be able to start conversations with your potential buyers.
My suggested goal for anyone wanting to do well, then, is, ‘Become a Black Belt in Starting Conversations.’
But it doesn’t stop there does it? Because whatever your first communication, if you are not then paying attention to anyone who responds, you will be missing that potential sale!’
My mantra is: ALL CONVERSATION IS TWO-WAY if you want to succeed.
And even I’m bored that I have to keep on banging on about it, but people still don’t seem to get it!
Let me ask you this: Have you ever sent a DM (direct message) to someone on Twitter saying, ‘I’d like to buy what you’re selling’? No? Well try it, I dare you!
You see, I have, and – surprise, surprise – I got no response!
First lesson from this article is:
Check your DMs personally at least once a day, just in case someone wants to buy from you.
Check here for upcoming Twitter workshops
What you really want to know about Twitter is how to move your relationships forward consistently so that you are continually able to qualify people. Otherwise everyone of your followers is just a number – no bloody use to anyone!
So how can you do this? Answer: encourage them to give you information about themselves which you can use to qualify them.
How do you do this? Easy, ask them a question that forces or at least encourages a reply.
Most people automate responses to new followers (bad enough in itself because it does nothing to progress the relationship) but the replies themselves just say something like, ‘Thanks for following me, look at my Facebook page’.
My response to this is, ‘Why the Hell should I?’
You see if you don’t give (GOOD) reasons for people to do something, likely is, they won’t.
So, it’s Completely nuts to respond impersonally! Why?
1 It’s insulting. It makes an assumption – no – not just one assumption but loads of assumptions (makes an ass of u and me).
2 The PSYCHOLOGICAL MOMENT of when someone connects first with you is HOT, REALLY HOT in terms of the other person’s attention on you. There won’t be another first connection, and we all know what they say about first impressions anyway.
3 You are not only wasting your time having attracted someone to you, but you are also losing a potential client and not grasping the opportunity to find out the potential WHEN IT’S IS EASIEST TO DO IT.
There are other Twitter tips on this site
And check here for Twitter workshop and seminars
and Advanced Twitter Workshops & Webinars will be offered by me this year. So subscribe to this Blog now not to miss out if you’re interested in getting ahead of the competition. (That’s my reason why you should, BTW! Probably not yours, but at least I’m making the point!)
Have Fun with your Business.
PS. Please leave your comment below – it’s then Dialogue between us. Thanks.